WHO WE ARE
It’s only Aosro if it makes you feel even more beautiful when you wear it! – Paula Tesoro
Aosro was founded in 2009 by a globetrotting South American, Paula Tesoro, who had just moved to Pakistan. She was passionate about creating a world-class store that offered everything women needed to beautifully accessorize their outfits. However, each piece had to pass her ‘personal wardrobe test’: it had to be something she would choose for herself or be happy to gift to a dear friend.
A key ingredient of the famously glamorous Latin dress culture is creative and extensive accessorizing that reflects a woman’s mood and personal taste. Colorful, stunning accessories and trendy apparel are designed to accentuate a woman’s natural beauty and confidence. Latina style is a practical tribute to all things beautiful, with little importance placed on whether something is made of pure gold or simply gold-plated, or set with sparkling crystals instead of diamonds. In this same spirit, Paula committed that Aosro would offer both value and variety for style-loving women in Pakistan—elegant products priced right for all occasions.
Staying true to the criteria established by its founder, Aosro has since grown to offer an incredibly vast and unmatched range of jewelry, handbags & clutches, sunglasses, clothing, and nightwear. Aosro is proud to have created a niche for affordable luxury in accessories in Pakistan and remains the leading brand with no close alternative. Nowhere is this more evident than in the amazing and unique range of premium-quality fashion jewelry that Aosro offers. Our exquisitely designed jewelry is available at a fraction of the price of similar beautifully finished jewelry otherwise only found at high-end precious metal and gem jewelers. With such a splendid variety to choose from, we make it easy for any woman to look her best.
Aosro currently operates branches in Lahore and Islamabad and serves all of Pakistan through our website. We are dedicated to customer satisfaction because we sincerely believe we can’t grow without your loyalty. Our customers are our best brand ambassadors, and we love scouring the world to bring you the latest and best designs!